Amazon Singapore Brings Holiday Joy With A Special Holiday Market This November

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This free public event will feature Black Friday holiday gifting deals and inspiration, as well as holiday-themed activities, i.e., a skating rink.

Photo Credit: Amazon

Venue: Suntec City Level 1, outside H&M (Esplanade MRT Exit A)
Date: 20 to 24 Nov 2023
Time: 2pm to 10pm (Last entry at 9pm)
Fee: Free Admission Holiday Market

In celebration of Black Friday and the upcoming holiday season, Amazon Singapore will spread the joy with a special Holiday Market event taking place from 20 to 24 November at Suntec City Level 1, outside H&M. At the Holiday Market, families can experience the festive vibes and find inspiration for their holiday shopping with their loved ones. With Instagram-worthy displays across four showcase zones, you can discover an incredible array of authentic products and exciting deals which Amazon Singapore will offer during its Black Friday sales from 20 to 27 November 2023.

Here's taking a closer look at what you and your family can look forward to at the Holiday Market:

Games & Challenges

Holiday Window-Shopping Game

In this holiday window-shopping game, you will be tasked to scan the prices of items on display to hit a value of between $480 to $500. 

 Treasure Hunt & Word-Based Challenges

There will also be treasure hunt and word-based challenges, such as looking for hidden mistletoes with letters around the market to figure out what it spells, and counting the number of times the logo appears on the display screen.

Redeem Exclusive Prizes

After completing the activities, guests will receive a special holiday gift from Amazon Singapore, which includes limited edition holiday-themed swags as well as snacks from Amazon Fresh.

Skating Rink

A special feature of the Holiday Market is the unique skating rink, which will allow you and your little ones (aged 7 years and above) to skate around the ‚Äúice‚ÄĚ rink for a limited time. All you need to do is to simply complete the activity card at the event to participate. Skating socks and shoes are provided.

Free Entry For All

The Holiday Market event is free for all members of the public, who simply need to flash their App at the entrance to enter.

Amazon Singapore’s Week-Long Black Friday Sale

Date: 20 to 27 Nov 2023

The Holiday Market event coincides with Amazon Singapore’s week-long Black Friday sale event from 20 to 27 November 2023, featuring thousands of amazing deals, with deep discounts on top products from local and international brands available here.

While shopping on for holiday gifts or everyday essentials, you can also directly champion causes by browsing through wishlists curated with essential needs from 16 NPOs in Singapore through the Amazon x Shop for Good wishlist initiative.

How To Maximise Your Savings For Black Friday

  • Join Prime

New customers can enjoy a 30-day free trial when they register for Prime membership. For S$2.99 a month, Prime membership includes free one-day delivery on domestic Prime eligible items fulfilled by Amazon SG on and access to millions of products on Amazon International Store on with free international delivery with no minimum spending. Prime members can also enjoy unlimited access to award-winning movies and TV episodes with Prime Video, unlimited access to video game benefits with Prime Gaming, access to epic deals on Prime Day, free delivery on selected delivery windows for orders of S$150 and above on Amazon Fresh, free 2-hour scheduled delivery for orders of S$60 and above on Watsons and Little Farms on, and more.

  • Set up personalized deal alerts

Prime members can subscribe to receive deal alert notifications related to their recent Amazon searches and recently viewed items. All they have to do is visit the Black Friday event page on the Amazon app between now and Black Friday to create deal alerts. Once Black Friday arrives, members will receive push notifications on any available deals.


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This article is prepared by

Leona Quek
Blessed with 3 handsome and loving boys in her life. Two of them call her Mommy, the other calls her Wifey. Every night, she wishes for an early bedtime, but misses her babies as soon as they sleep.

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