Discover More About Subway At The Subway’s Big Museum of Taste

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Subway's Big Museum of Taste offers a discovery into one of the world’s largest Quick Service Restaurants (QSR), made experiential through digital installations and interactive activities

Venue: 11 Prinsep Link, Singapore 187949
Date: 10 - 30 Aug 2022 | Mon - Thu (10 am - 9 pm), Fri - Sun (10 am - 10 pm)
Admission: Free with spending at Subway to redeem tickets

Spanning over 6,000 sq ft, get ready for an immersive experience at Subway's Big Museum of Taste where you discover the story behind one of the world’s largest quick service restaurants and have lots of photo opportunities too!

Interactive Zones For Kids (And Adults)

Featuring nine never-before-seen interactive installations across four zones, the museum promises a fun-filled experience for everyone. 

Looking for the most insta-worthy spot? Look no further than the entrance where the seven-metre long iconic Italian B.M.T.™ sub sits as a grand welcome to all Subway fans.

Discover the history behind one of the world's largest and most renowned quick service restaurant brands, through insta-worthy feature walls and fun trivia games. 

Additionally, guests will have a truly immersive experience by going behind-the-scenes and becoming their own sandwich artists, assembling their virtual sub. Imagine "kneading" your own dough, “slicing” vegetables and challenging your friends to a dance-off while you “pick” your protein! 

Be Part Of A Record 

As you go through the interactive stations, you will be collecting points / ingredients which you can use to assemble your virtual sub at the end of the experience. 

Subway Singapore is challenging to be in the Singapore Book of Records for the most number of subs created in a digital game, so your creation will be part of the record! 

Limited Edition Merchandise

Before saying goodbye, fans can enjoy a sweet treat of freshly-baked Subway cookies and Coca-Cola, but not before browsing our limited-edition museum merchandise at the gift store. Fans can look forward to bringing home their very own exclusive Subway-branded socks, pop sockets, t-shirts, pillows, tumblers and more! 

Here, you can also recreate a scene from the Korean drama as the main characters converse on the other side of a Subway store window.


Spend $12 to get 1 ticket or $20 to get 2 tickets in a single receipt, walk-in and takeaway, not applicable to food delivery orders. After you have the receipt, snap a picture and upload it here to register.  Children aged 11 years old and below enjoy free entry

Each booking is for an hour. 

To effectively manage the crowd, all guests are to register themselves online prior to their visit to the museum, before they can collect their near field communication (NFC) tags at the museum, at the start of their journey. There will be no tickets available for purchase on-site. 



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This article is prepared by

Jiarong Yu
Daddy to 2 adorable little ones. Misses them the moment they are not around, regrets missing them the moment they are around.

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