Rebuild the World with LEGO bricks and win LEGO sets too!



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The LEGO Group invites you to Rebuild the World! Expect LEGO Polybag Giveaways, IG LIVE sessions and a chance to win a LEGO set by sharing your own creations too! 

Venue: Online
Date: From now till 31 Oct 2021

Rebuild the World with LEGO bricks this October! The LEGO Group is launching a campaign to show how children are the masters of creative problem solving and what can be achieved when they creatively overcome challenges by building and rebuilding with LEGO bricks. 

Hear from the experiences from fellow parents such as actress-parent Joanne Peh and entrepreneur-parent Cheryl Wee together with local early learning and parenting coaches through weekly Instagram Live sessions; challenge yourselves in our creative problem solving challenge to win LEGO sets, and take part in our LEGO polybag giveaway – it’s time to Rebuild the World! 

Instagram Live Sessions

It is undeniable that play is essential for children, and many parents will probably agree that LEGO bricks is a great way for children to explore and develop their creativity and problem-solving skills. 

The LEGO Group has partnered with local early learning and parenting coaches as well as parents to share tips on creating an environment to encourage creative, unstructured and independent play with children, and to share personal experiences on how LEGO bricks can be creatively played with. These will be shared via Instagram Live, so that you may also ask questions during the sessions. 

There are 4 sessions looking at different topics.  

  • Discover A Child's Passion As We Play
  • Raising Creative Problem-solvers As We Play
    • 9 Oct 2021, 3 pm
    • Actress-parent, Joanne Peh with early learning expert, Fynn Sor (@happytotshelf)
    • Live Session on @joannepeh
  • Encourage Creativity In Children As We Play
  • Fostering Self-Expression In Children As We Play
    • 23 Oct 2021, 4 pm
    • Parent influencer, Mia Chai and owner of Brickdodoo Malaysia, Lisa Ong
    • Live Session on @miamnmmm

Parents may also expect giveaways of 2 LEGO sets with a total value of more than $200 per session!  

Creative Problem Challenge!

As part of the campaign, we'd like to issue you and your little ones a little challenge! Over the next 4 weeks, we will be sharing a problem for your family to solve, using just your creative problem-solving skills and LEGO bricks! 

Each week, we will choose a random winner to win a 11014 LEGO Classic Bricks and Wheels set worth $80 each! To take part, just post your solution in the Creative Problem Challenge Facebook post comments section! Don't forget to hashtag #LEGOSG and #RebuildTheWorld too!

Problem 1 - Build To Save!

Date: 1st Oct 2021
Facebook Link:
Building a piggy bank
Sharing Ends: 14 Oct 2021

As parents, we understand that saving money is a good habit to inculcate in our little ones! Perhaps if they built their own piggy banks, they might be encouraged to make this a regular habit too! 

Check out our design where we included LEGO Figurines to "guard" our hard-earned savings too! Can you and your child create something different for his/her savings too? 

Problem 2 - Too Many Pencils, Nowhere to Keep!

Date: 15 Oct 2021
Facebook Link:
Building a stationary holder
Sharing Ends: 23 Oct 2021

Pencils, erasers, rulers and more... stationaries are a common gift and the kids have been receiving so many! Now there are just too many lying around! We have designed our own stationary holder using LEGO bricks to keep the desk neat and tidy - and even added a creative addition, do you think you can come up with a better design? 

How To Take Part? 

Simply click on the Facebook post link and share a picture of the completed solution in the comments section. You may wish to include your thought process and other information too! 

There is no best design or most creative answer! It is about having fun and explore! From each challenge, we will pick a comment at random, to win the 11014 LEGO Classic Bricks and Wheels set worth $80. Winners will be informed on the social media post with more details on prize collection. 

LEGO Polybags Giveaway

In collaboration with LEGO Singapore, we are giving away these special LEGO Polybags! Simply answer our simple questionnaire and you will stand a chance to win either the unique Build Your Own Vehicles or Build Your Own Birds polybag. 

There are 300 polybags to be won! So take part now by heading over to our Google Form to answer 2 simple questions - giveaway ends 23 Oct 2021! 

*Winners will receive a random polybag. Winners will not be contacted individually. Instead, polybags will be sent approx. 2 weeks after the giveaway ends, so do look out in your mailboxes! 


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This article is prepared by

Jiarong Yu
Daddy to 2 adorable little ones. Misses them the moment they are not around, regrets missing them the moment they are around.

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